Last Updated: September 2020
Author: Tobacco Control Program, Vermont Department of Health
The curve represents the number of Quitline registrants who completed four or more calls with an 802Quits Quitline counselor. In quarter two of 2020, 42% of Quitline registrants completed their fourth coaching call--well above our target of 35%. The more counseling sessions that a registrant has with a Quitline coach, the greater the likelihood of a successful quit attempt.
The Vermont Tobacco Control Program (VTCP) works closely with their Quitline contractor, National Jewish Health, to monitor the participation of registrants as well as confirm delivery of quality coaching services. National Jewish Health (NJH) trains its coaches to be capable and effective at meeting the needs of those seeking Quitline services. Some populations, including pregnant smokers, may need additional support and tailored counseling sessions that a Quitline like NJH can be prepared to offer through training its coaches.
The tobacco program also works to encourage people that use tobacco to use the Quitline through mass reach media. Hard-hitting ads are effective in reaching those who smoke and inciting them to reach out to the Quitline.1 The VTCP also runs ads that increase awareness and trust in our state’s 802Quits resources which in addition to the Quitline includes Online services and Quit Partners, trained tobacco treatment specialists who serve in communities across the state.